Privacy Policy
Last Updated: 2026
This Privacy Policy explains how Exmouth Christmas Day Swim ("we," "us," "our," or "Company") collects, uses, and protects your personal data when you visit exmouthchristmasdayswim.co.uk (the "Website"). We are committed to protecting your privacy and ensuring transparency about our data practices in compliance with UK and international data protection laws.
Information We Collect
We collect personal and non-personal information in the following ways:
- Name and Email Address: When you voluntarily submit contact forms or subscribe to our newsletter
- IP Address: Automatically collected when you access the Website to monitor site security and usage patterns
- Cookies: Small text files stored on your device to remember preferences and track browsing behaviour
- Usage Data: Information about how you interact with the Website, including pages visited, time spent, click behaviour, and referral sources
- Device Information: Browser type, operating system, and device specifications
How We Use Information
We use the collected information for the following purposes:
- Analytics: To understand visitor behaviour, measure site performance, and identify trends using tools such as Google Analytics
- Affiliate Tracking: To track clicks, referrals, and conversions to third-party betting sites for commission purposes
- Site Improvement: To enhance Website functionality, content, and user experience
- Communication: To respond to enquiries and send newsletters (only with your consent)
- Compliance: To fulfil legal obligations and protect against fraud
Cookie Policy
We use cookies to improve your experience on the Website. The types of cookies we use include:
- Essential Cookies: Required for Website functionality and security
- Analytics Cookies: Used to track visitor behaviour and measure site performance
- Affiliate Tracking Cookies: Used to identify referrals to partner betting sites and track conversions
- Marketing Cookies: Used for retargeting and advertising purposes
You can control or opt-out of cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Website functionality. You can also opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Third-Party Links
The Website contains links to external betting sites, casinos, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. We recommend reviewing their respective privacy policies before providing any personal information or engaging with their services. Your use of third-party sites is at your own risk and governed by their terms and conditions.
Your Rights
Under UK data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data (subject to legal obligations)
- Right to Restrict Processing: Request limitation of how we use your data
- Right to Data Portability: Request your data in a portable, machine-readable format
- Right to Object: Object to processing for marketing, analytics, or other purposes
- Right to Withdraw Consent: Withdraw consent at any time without affecting the lawfulness of prior processing
To exercise any of these rights, please contact us using the details provided below. We will respond to verified requests within 30 days in accordance with UK data protection legislation.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. Typically:
- Contact information is retained for 3 years after last communication or consent withdrawal
- Analytics and cookie data are retained for up to 26 months
- Affiliate tracking data is retained for the duration required by our affiliate partners and relevant tax legislation
You may request deletion of your personal data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions, concerns, or wish to exercise your data rights, please contact us:
Email: [email protected]
If you are not satisfied with our response or believe we have violated your data protection rights, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent authority for data protection:
ICO Contact:
Website: www.ico.org.uk
Phone: 0303 123 1113
Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Note: This Privacy Policy may be updated periodically to reflect changes in our practices or applicable law. We encourage you to review this policy regularly.